Author Archives: atomicreach

Tip one on how to build and nurture an online community

In a workshop with Zoe Sisko, community manager for homestars.com, we discussed some of the roles, challenges and responsibilities of a Community Manager. Although the title is now being widely used, the implications of the role are still not crystal … Continue reading

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How do you (or can you) measure online influence?

Every seat in the house was full when I stumbled in a couple minutes before the marketing panel began of “How Do You (or Can You) Measure Online Influence.” It was a clear indication that this large crowd was eager … Continue reading

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How to handle online comments and communities-workshop

Atomic chirped into the final five minutes of the How to Handle Online Comments and Community workshop with Jen MacMillian Social Media and communities editor. Here she discussed the five things they’ve learned about communities and we couldn’t agree more … Continue reading

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Becoming an A List Blogger

Anyone can create a blog. But it takes someone special to create a good blog, and a blog that just may turn into a career, or that at least lands you thousands of dollars worth of free swag. From car … Continue reading

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The “Under and Over” use of Social Publishing

With billions of bloggers, multiple portals of media, search engine optimization options and social media sites popping up left, right and center. It is virtually impossible to ignore the fact that we are living in the midst of content overload. … Continue reading

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Flickr Bug

This one is walking the line of social media. Some people might consider it to be a social media site while others may not. What is this site I speak of? It is the beloved Flickr. While some of you … Continue reading

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Favourite Articles

Coming soon… We’ll feature the most read and voted on articles on atomic reach!

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